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Why Free Cash Flow Matters More Than Profit

Many business owners focus solely on profit margins, but cash flow tells the real story. A profitable company can still fail if it can't generate enough cash to sustain operations, pay debts, or fund growth initiatives.

Key Benefits:

• Cash Available for Distribution - Identify exactly how much cash your business generates for investors, creditors, or strategic reinvestment

• True Financial Health Indicator - Master the key metric that reveals your company's operational efficiency and financial strength

• Post-Investment Cash Generation - Understand your real cash position after accounting for essential capital expenditures to maintain and expand your asset base

• Strategic Allocation Framework - Make informed decisions about where your available cash can create the most value - Make informed decisions about where your available cash can create the most value